What is a blog and how does it work?

A blog (shortening of “weblog”) is an online journal or informational website displaying information in the reverse chronological order, with the latest posts appearing first. It is a platform where a writer or even a group of writers share their views on an individual subject.

Can blogs be used as a new format for Fiction?

But blogs are also increasingly being used as a new format for fiction, ranging from an imagined account of the life of a favorite character from books or television (fan fiction), to a completely original storyline created within the conventional format of the blog.

How do I start a fictional blog?

Once you're ready to develop a readership, have a look for the sorts of people who might be interested in your fictional blog. Your friends and family are a great place to start, but you might also want to look for online communities that specialize in the subject matter you're writing about.

Is a blog an effective lead generation tool?

The more frequent and better your blog posts are, the higher the chances for your website to get discovered and visited by your target audience. Which means, a blog is an effective lead generation tool.